Summer Gremlins are coming!
Good day! How are we doing, my lovelies? Today i want to talk about those summer gremlins that are hiding dormant ready to come out and invade! Think i’m nuts? Keep reading…
I wanted to talk about summer seeing as it is on its way.
What are summer gremlins then?
As I said, summer’s coming and the summer gremlins definitely get most business owners. Now you may think that’s a little bit funny, but it’s true. I for one know what it’s like. You’ve got the kids at home, you’ve got everything going one, you’re trying to work from your home office, and as a result shit’s just not getting done. You’re being bugged all time, you’d rather be sitting outside with a beer or a coffee or whatever. The summer gremlins take hold of most business owners and therefore you stop being proactive. (See, they do exist)
So it’s really during the summer they come out to play, because there’s so many other things that distract you. We come across stumbling blocks in business often, mostly we deal with them and move on. In the summer though, you are more likely, it’s proven, to just say, “Meh, can’t be bothered anymore.” So let me tell you – Don’t be that person!
What do you want to achieve this month?
What I want to ask you is this: What was one thing that you want to concentrate on this month? Which one thing do you want to achieve? Is it that you want to be more consistent of Facebook? Is it that you want to promise to do two lives every week on Facebook? Or maybe it’s that you wanna grow your email list or create your first opt-in? What is that one thing that’s really important to you?
What i want to achieve this month.
Now for me, it’s to develop properly and complete the first third of my new 12 week coaching programme. I don’t want tell you too much about that, however, what’s coming is going to be amazing. I ran this by a mentor earlier this week, and she was so excited. She knows a lot of business people and she doesn’t anyone that’s doing this programme, and she’s super excited. Which has made me even more excited! Further more, if nobody else doing it, then you need to be thinking you want to be the first in line for it.
I want you to tell me what ONE thing you want to achieve this month.
Investing in your business
Boring as it may sound, investing in your business is super important… so keep reading! I find most new businesses have no idea where to start with investing within their business and things are all a little (or a lot) jumbled up in their mind.
I’m here in Orlando
.So if you’re in my Facebook Group you’ll know i am in Orlando and at a huge business conference. Why am i here and why have i travelled all the way from the UK to the USA? I’ll tell you why: because i am learning from some amazing people. Not just to grow my business, but to help You grow yours too. Investing in your business is the only way to grow your business ladies (and any gents reading) You will never know it all on your own by reading thousands of hours of free online info.
Just yesterday i listed to someone from Google speak and some other superb speakers and already i know how i am going to help current and new clients. I am not here to convince you to work with me, you either will or you won’t, but i insist at Some point that you do invest in your business, whether it be with me or someone else.
How will you invest in your business?
Investing in your business can mean a one hour coaching call to get your mind straight, it could be outsourcing your content or blogging. It could be a bunch of other things.
Don’t have the money to invest? Seriously, most people have the money to buy takeaways every weekend or get a new tattoo, yet they won’t invest in their business? Those aren’t the clients i want to work with anyway. I want to work with Serious awesome people who truly want to grow their business and succeed.
I read a book years ago when i first starting working for myself and it gave great advise. It said everyone has the money to invest if they truly want it. Sell shit of eBay, sell on local FB pages! Because let’s face it… we all have stuff around the house we don’t need and can sell. That’s exactly how i got the money together for my first few Facebook Adverts. In turn i started turning over 5 figures a month in my previous retail business and was killing it! Do you want the same?
Time you did some thinking…
If you’re serious about growing your business, then decide what you’d like to outsource. Or what you truly need help with and let’s connect.
Join my Facebook Group and let’s connect.
Repurposing Old Content On Social Media
Repurposing old content is totally allowed on social media, it’s just about being a bit tactical about it and not showing the same posts every day. Creating content for your business and marketing is time consuming, which is why many businesses out source this to the likes of me. Creating content can not only be challenging, but also hugely time consuming and sometimes coming up with new content can seem impossible. Not everyone can create a new graphic in 2 minutes like those of us programmed to do it.
Repurposing old content is still going to attract customers and turn them into leads/clients.
How repurposing old content using social media is huge:
It’s something i do a lot for both myself and for clients and it can bring great results. Who says you can’t post a blog post you did 6 months ago on your social media networks? Who says you can’t use that graphic you created last month? You will constantly have new eyes on your business on your social media platforms, so repurposing old content is getting seen by new people.
Not to mention if you post them at different times of day, different time zones see them. My clients stretch from the UK to the USA, so my posts at 2am, get seem by my USA audience, it’s a Win Win. What is stopping you from doing the same? You’re not up at 2am? Why are you not scheduling posts like every clever entrepreneur is doing? Read this post on scheduling and why it is absolutely essential.
Repurposing old content means i am getting more organic reach too, which means FREE reach. Every business whats free reach and to spend less on marketing. I get that budgets are tight, i was once at the beginning.
One Last Tip: Create different graphics to repurpose your old content, then people won’t get bored of the same images. This is a huge and free marketing tip, so use it daily and get more reach.
Free Blog Traffic Ideas In An Instant
Free blog traffic right? Yes Please! Most businesses want to get out of paying for advertising where they can, especially new businesses that are fresh off the ground. So i wanted to give you a few ideas to get free traffic to your blog without paying a penny.
Now firstly, you do need to have some blog posts to share and i will recommend you blog weekly. Why? It keeps your website active and has keywords sewn in throughout the blog that are relevant to your market. Not to mention, a well written blog will get people reading. If you’re unsure how to blog effectively, then please do reach out and let me teach you. Otherwise you will waste hours of your life blogging ineffectively.
What Should I Blog About?
Blog about your business and what’s going on in your niche. I help businesses with their social media marketing and blogging, so i write about what’s current, how great content can change your online marketing etc. So for example if you’re in the fashion industry, write about current trends, current colours etc. Make it interesting, ensure your graphics are good and your headlines stand out. Need help with this? Book a One Hour Consultation with me.
5 Free Blog Traffic Ideas
Here are my 5 free blog traffic ideas that you start implementing right away:
- Here is one people don’t do often but is still a great way to get eyes on your business: Join forums that are in your niche and help answer peoples queries. You put set yourself as an authority amongst groups this way. Then when the timing is right, they’ll ask for more info and you give them your link.
- Post your blogs on social media platforms. Twitter drives a ton of traffic my way. So ensure you’re posting your blog out there on popular social media sites.
- Blog commenting: Huh? It’s easy. Find other blogs to comment on and on almost every blog there is an option to add your URL, this creates free traffic.
- Write GREAT Blogs! Yes, it’s simple, ensure you have weekly blogs and make them great. Don’t forget to share the old ones too – Repurpose Your Content.
- Guest blogging. This isn’t something i do, but would love to start getting into. Find someone who is relevant to your niche and swap blog posts.
Those aren’t so difficult right? You can start implementing these right away and don’t forget, post daily (several times) on your social media platforms. This will drive free traffic to your blog and also show people you know what you’re talking about.