Social Media and The Best Times to Post
Social media can be a bit of a jungle when using it for business, many businesses daily are fudging it, posting randomly and without any strategy in place. I came across a post by Social Media Marketing Group and found some interesting social media posting facts.
Social Media – When should i post?
Wondering when you should be posting on social media? Check out these super interesting statistics:
Post On Facebook, the data shows as follows:
Sunday: 32% higher engagement
Thursday: 18% higher engagement
Friday: 18% higher engagement
Saturday: 32% higher engagement
1 pm: Get the most shares
3 pm: Get the most clicks
On Twitter, however, it looks a bit different:
Wednesday is the best day to tweet.
The best times are 12 pm, 3 pm, 5 pm, and 6 pm.
Posting on Wednesday and noon and between 5 and 6 pm is optimal, though to increase retweets and clickthroughs, you can also tweet right at noon and 3pm. You can safely experiment with 2-3 am, 6-7am, and 9-10 pm.
Use Pinterest? Take a look at this figures and facts:
Sunday: Best for Food
Monday: Best for Fitness
Tuesday: Best for Gadgets
Wednesday: Best for Quotes
Thursday: Best for Outfits
Friday: Best for GIFs
Saturday: Best for Travel
The best times to pin are 2 pm, 9 pm, and 2 am. Avoid Pinterest during work hours, and for best results, include a call to action, and try to match the best topics of the day.
LinkedIn then changes it up and the best days to post on there are Tuesday, Wednesday and Thursdays. The best time to post are either between 7-8am, then noon and then 5-6pm. The times when professionals aren’t sat at their desk.
The data for Instagram shows people are engaged throughout the week, however Mondays and Thursday tend to get a bit more attention.
I hope these facts and figures have given you something yo think about and maybe a new strategy is on the horizon for your business? This Blog Post on what content to post may help you too. Let me know if these work for you.