Scheduling Tools and Why They Are Essential

scheduling tools

Scheduling Tools and Why They Are Essential In Business

Scheduling tools are my life line in business and they are in most entrepreneurs lives too. I for one cannot imagine posting live daily for every single post on each social platform i use. I’m currently use Facebook, Twitter and Instagram daily. I am adding Pinterest into my daily use as of 2017. Could i post on all these social media platforms live daily? Absolutely not! It’s all i would spend my time doing and i would never be able to switch off. I’d never find time to blog or create graphics, i’d basically be a walking mess.

So What Scheduling Tools Do I Use?

Easy, i use Hootesuite. I used to use it a few years back, but they became a little unreliable, so i moved over to sprout social, which is a paid scheduling tool, but i loved it. Then earlier this year i started hearing Hootesuite was all the rage again, so after a little research, i decided to start using it again and they haven’t let me down this year yet. So I left sprout social (saving $40 a month) and moved back over to Hootesuite (free). There are a ton of scheduling tools out there and it’s always a good idea to do a little research and test some out before deciding which one you want to stick to.

Why Are Scheduling Tools So Important?

Naturally, the obvious answer is that these scheduling tools are keeping your audience entertained whilst you are otherwise engaged. You can go about your day without thinking about posting. I schedule everything except Instagram, i post live on there 1-2 times a day. Then as well as all my scheduled posts on twitter, i post live a further 3-6 times a day too and of course interact.

What scheduling also allows for is consistent posting. It’s no good posting 3 days straight and then forget about posting for 2 days. People easily forget and believe me when i tell you, you want to stay in front of your audience daily and Not be forgotten. Plus you can spread out your posts. In one hour, you can schedule several days worth of posts (depending on how often you choose to post.) So it’s a massive time saver and gives you peace of mind that it’s working for you whilst you go to the gym, cook dinner, do the kids homework etc.

I’m interested to know which scheduling tool you use and why?



  1. I use HootSuite also and have found it has a lot of glitches, but served its purpose until Post Planner finishes all of its updates.. then I’ll likely leave HS and stick with free Buffer and PP… but I would agree.. having tools to help are essential.

  2. Awesome post on the importance of using a scheduling tool for your online business! I use Buffer and Post Planner, but I need to up my game in 2017 and be more consistent daily and post more often 🙂 Saves so much time while you do other things.

    Great share!

  3. I’ve been guilty of not spreading my posting out during the day and during the week. I thought it was just me having problems with Hootsuite but will give it a try again. Thanks everyone for the suggestions of Buffer, Post Planner, and Sprout Social.

  4. Hello,
    This is a great article filled with a lot of helpful ways to integrate social media into the busy day we all have. I look forward to more of your articles. Thank You. Very Helpful.

    Lori English

  5. Great post. I LOVE scheduling tools. I use Post Planner the most. I also use Coschedule. I haven’t heard of Mass Planner. I’ll have to check that out.

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  7. I just re-purposed an old blog this morning so this was really motivating. I’ll check out Hootsuite again. Sonya thank you for the explanation and an understanding on how to do this! Great information.

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