Content Marketing and Being Consistent.

Content Marketing and Being Consistent.

Content marketing is one thing in business you need to get good at if you want to succeed and make money. What is content? Content is what you’re putting out there for prospective clients to see daily and you want to make sure it’s good content.

Great Marketing is Key! If you’re not being consistent, not only will you not be creating relationships or making money, your audience will literally forget about you. It’s true. Let’s face it, everyone is doing the job i do right? I know 20+ people doing what i do and there are 1000’s more, so i need to make sure i am in my audiences newsfeed daily. I want them to come to me when they need help, not my colleagues.

content marketing

Is your content marketing up to scratch?

So how does my content marketing look?

I schedule at least 8-10 posts per day on Facebook and at least 12 on Twitter, but i ensure to post on Twitter throughout the day too. With twitter moving at such a high speed you have to be showing up regularly. I also engage with my followers several times a day. My graphics are the correct size for either Facebook and Twitter so that they can easily be seen by my audience.

The same goes for my Instagram graphics. They are the correct size for Instagram, the text does Not run off the page. It’s a pet hate of mine. The way i see it, if you’re not good at creating graphics, then let someone else do it for you. OR get good at it. It doesn’t look professional when your images are all over the place and unreadable. Not to mention if they are all the wrong size too.

Content marketing isn’t just about marketing your products or your services, you need to engage with your audience. Ask them how they are today, tell them good morning and good night. Maybe ask them how they take their coffee? It’s about creating relationships first, if you only remember two things about this blog post. It’s about creating relationships and being consistent.

What Can You Do?

Don’t just throw content out there for the sake of it, take time to create content, study your audience and if you have no idea what you’re doing, then please let me help. My content packages are popular. See them Here and see which one fits your business needs.

Social Success with Sonya

11 Comments

  1. Great advice on content marketing! Being consistent is one of the biggest challenges, but it can really put you ahead of the competition!

  2. Consistency is key. And so many people really struggle with the technology to create their own imagery and branding. It’s great that they have people to turn to for turn key solutions.

  3. Engaging with our audience is the most important to me. It sounds like you have lots of consistency and engagement in your strategy. Congrats

  4. Great article! That was my biggest challenge – consistency. I wanted to put the process on auto-pilot, and have learned (still learning) ways to be consistent and do so more easily. Social Oomph rocks, but am always seeking more tools:)

  5. Thanks for the advice. I post just 3 times a day on Facebook, maybe I should increase my engagement by posting more often. I tweet about the same as you for Twitter.

  6. Way cool! Some extremely valid points! I appreciate you penning this write-up plus the
    rest of the site is also really good.

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