Content Creation For Your Business

Content Creation For Your Business

Content creation is a very important part of your business and can be quite time consuming. For some, content creation comes easily, but for others it’s a chore and can take hours a week, just to get some basic out there.

Content Creation Tips

Not sure what to post? Start the day with a friendly good morning post, say hello to your audience and i suggest doing the same in the evening too. You need to find a way of reaching out and engaging with your audience that has nothing to do with your business. If all you’re doing is trying to sell to them, people will get bored quickly and move on. A few popular quotes will go along way too, google and Pinterest can be your best friend here.

You’ll need enough evergreen content that you can recycle and use again and again, but not so much that people are seeing it daily, so be sure you have a stock pile. Your aim is to get people interacting and engaging, find interesting ways to innovate.

content creation

Don’t Let Content Creation Drag You Down

Did you know that 54% of small business struggle to create content?

Don’t forget, posting your blogs makes for great content too. When you’re writing blog posts, do not focus on what is perfect through your eyes, rather focus on producing a blog that is great for your readers.

IF content creation is a chore for you, have you considered out sourcing this part of your work week? It could save you hours per week. I must admit, this is one of my biggest selling business packages, there are 3 to choose from HERE.ย These will provide evergreen content for either your Facebook or Twitter platform. Plus is is content that you will be able to use over and over again.

Quick Tips:

  • Forget Perfection
  • Be Real
  • Use correct image sizes for your social media platforms
  • Be Conversational
  • See what’s working and do more like that

Sonya ~ Supporting businesses succeed.

Social Success with Sonya

21 Comments

  1. Some good, easy tips. I think many people find creating good content difficult because so many people talk about how important it is. “Content is king.” Stuff like that. Puts pressure on people to make great stuff all the time. Thanks for showing how it can be easy.

  2. I agree content is important. And my struggle has been the need to constantly create new. Learning how to recycle evergreen has been a game changer. Reduces the stress of need to keep doing more.

  3. Our business depends heavily on content creation, which is why I consider it my biggest pain point. Not only do I need to be consistently producing content but also I need to be creative–which can be challenging on days when I’m not feeling so clever or inspired. Although I love content creation, I need four of me to get everything done. Love your quick tips, good advice. I definitely need to be careful of the first one!

  4. I really enjoyed this. Some excellent tips here and I have scheduled this post to my readers! I find content a really struggle every now and then and then its’ like the Dam breaks and it all flows. Struggling myself at the moment! Greast share Sonya ๐Ÿ™‚

  5. Content is king alright! I appreciate your tips. I have monthly themes so content isn’t a problem for me but scheduling and writing can be challenging. I like your idea of saying good morning and good night to my community. I’m going to start doing that!

    • I think that’s super important, people want to see a person back there, not just a sales person.

  6. These are great tips for getting started. Content creation is critical for any service-based or information business, especially. It’s one of the best ways of teaching your clients what they need to do and how you can help them do it.

  7. I’m happy that content creation comes easy to me, but I certainly know plenty of people who fall into the opposite camp. I’ve often wondered how much of the content creation being a challenge stems from being intimidated from the content creation tools vs. creating the content itself? I’ve seen a bit of both and am curious what you’ve seen too. ๐Ÿ™‚

    • I think it could be the lack of imagination or not knowing your audience. I find it easy and i am happy that clients trust me with their content creation too.

  8. I have the same problem too and can barely blog each week. Mine is more of a time factor than content creation. Thanks for sharing this with us.

    • At least you know where i am if you need some help or if you’re on vacation and need some good content created for you.

  9. My biggest takeaway from this is Forget a Perfection! So easy to write and rewrite instead of just getting done! Thanks for the tips๐Ÿ’•

  10. You have great tips over here that can give a nudge to entrepreneurs to have some enthusiasm to creating content. Indeed it can be time consuming to write, but definitely, one can’t get away without it.

  11. I appreciate the get real comment. I want authentic and perfection is overstated. People will trust real.

    I did not know that over half of businesses struggle for content. I always seem to find stuff, take photos, etc.., so glad that you are here for me to refer others to.

    Thanks much.

    • Thanks. Yes it’s a huge amount isn’t it, so many people spending too much time on something they’re not that good at, when they should be spending time on what they’re great at.

    • I know Holly, so many people can literally waste hours a week trying to create content, rather than spending that time on something they’re really good at.

  12. Yup! Totally agree. Used to have Content creation issue when kept focusing on perfection but when i turned it around to be focusing on for the readers. it just starts to flow. Thank you

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